Assassin’s Creed Shadows sneaks to top of March sales | Circana

Despite some of the controversy that led to its release, Assassin’s Creed Shadows managed to rise to the highest March sales plans in the United States, according to the Circana Industry. It was one of several versions of that month to reach the plans, as the shadows also became the second best -selling game of this year. However, sales in general are still in red as they were last month, as device sales decreased by 25 % just as they were in February.

“The spending of video game devices in March has decreased by 25 % compared to last year, to $ 286 million. This is the lowest total spending in March since 2019 ($ 279 million),” said Matt Pescatilla, CEO of Circana reports. “Digital SKU only represents 75 % of the Xbox series and 50 % of PlayStation 5 units sold from year to date.”

As with February 2025, hardware sales are tracked in March 2025 in March 2024, 32 % decrease. It should be noted that the sales of devices for a period of 2023 increased significantly (68 % in February 2023, 10 % in March 2023). The decline of devices in March 2024 can be corrective after a height of 2023, but it seems that a continuous decrease of 2025 indicates how the current console generation is aging.

Despite the success of many March titles, total sales continue to decline. “The only sectors that show growth compared to last year were an inverted subscription (+11 %) and distinguished digital downloads on the control unit (+12 %). Mobile content spending ended 6 % behind March 2024 (mobile source: Tower Tower).”

Circana March 2025: The best 20 selling games in the United States

A total of seven new matches have reached the March list, the highest number of 2025. These games represent a relatively wide range of types, adventure titles such as Assassin’s Creed Shadows and the latest Hazelight, Split Fiction; To sports titles such as WWE 2K25 and MLB: The Show 25.

One of the games worth noting in this list is Xenoblade Chronicles X, which was released in March as a final edition. The game was originally launched on non -popular Wii U, so Remaster reaches a much larger audience. Nintendo does not report Circana’s digital sales, and therefore its inclusion on sales plans depends only on material sales. Looking at this fact, it is impressive that Remaster from RPG Action Action is 10 years old made it very high in the menu, and it can be higher if digital sales are taken into account.

Assassin’s Creed: Will that be enough for Obsoft?

The last Assassin’s Creed, Shadows, was not a small topic of speech before launching it. It was one of the biggest talk points on how to affect the game sales on Ubisoft. The company admitted that its title in 2024 Star Wars: Outlaws was “more softening than expected”, and that the company traveled 185 people earlier this year. She also mentioned that she was exploring “strategic options” regarding the company’s future.

All this means that ubisoft will closely monitor the sales of shadows. It recently operated a new section of the game that focuses on the Assassin, Far Cry and Tom Clancy’s Rainbow Six. TNCENT invested $ 1.25 billion in this section last month. The sale cannot help in particular in the financial position of Obsouoft, but rather can also prove the long -term survival strength. But it remains to see whether sales will already fulfill Ubisoft expectations.

Circana March 2025: 20 best best -selling games for 2024 so far

As mentioned above, Assassin’s Creed shades have risen to second in the general list to date. This is not the only title of Mars to reach this list, especially with the start of the 2025 titles to remove last year’s titles. Hazelight’s fantasy ranked tenth, while MLB sporty titles: 25 and WWE 2K25 ranked fourth and sixth in a row. All of these games have the attractiveness of the previous games that support them – recognition of distinction in the state of WWE 2K, MLB: The Show and Assassin’s Creed, and previously popular games from the studio in the case of Split Fitch.