Blinq lands $25M to further its mission to make business cards passé

It is 2025, but work cards are still in Vogue – you only need to visit any conference or industry exhibition and will end with a pile that is likely to be disposed of sooner, not later. But since smartphones have become our warehouses for information and communication, people are keen in the concept of trying the digital alternatives to work cards.

BlinQ, an emerging company outside Melbourne, Bet that Trend will start when it started as a hobby project in 2017, and offers a digital business card with the QR-Code user element. Today, the company starts with a gold bag: it now has more than 2.5 million users – both individual customers and across 500,000 companies in the United States, Canada, the United Kingdom and Australia.

Outside the back of this progress, the startup company has now collected a $ 25 million financing round led by Capital Capital. Backbird Ventures and Square Peg Capital also participated in the tour, as did the new investor Hubspot Ventures.

“[The Blinq’s QR] It was a simple and personal way to share who you are, and you have worked well among iPhone users. But it was not until late 2019 when most Android devices caught on the QR scanning, and the adoption began to grow, “I told Jerrod Webb, CEO and BlinQ founder, Techcrunch:” Then came the QR symbols that started in the prevailing direction. “

I have taken the start of the B2C2B Road since then. The application allows users to create many digital work cards for different needs and communicate with contacts using them. The application can also capture details automatically and synchronize with CRM systems such as Hubspot or Salesforce using QR codes, email signatures, NFCs, short links or video call backgrounds.

Blinq said by individuals, small companies and international institutions, and 80 % of its customer base is located in the United States. Its team expanded from five Melbourne employees to 67 across Sydney, Melbourne, New York and San Francisco, and supported the development of its products and the going to the market.

“Every time someone uses BlinQ, it offers it to a new person. Moreover, we see more frequently used by active users whenever as long as the statute.” “The built -in virality pays organic growth and keeps the costs of customer acquisition low. By business side, companies pay each seat. With more productive employees, the difference grows organically, creating expansion revenues over time.”

BlinQ competes with many companies that provide similar digital business card services, including Mobilo, Popl, Wave and Wix. Of course, the app also has to face social network platforms such as LinkedIn, intended pages, and services like Linketree.

But webb feels that Blink is more convenient to build relationships, and provides users with more ways to follow up and interact with new contacts.

Webb sees digital work cards more than just an end point. “They are a sorry for us. Because when the reliable tool is currently, the relationship begins, you gain the right to form the following. We focus on giving people everything they need to convert the first impressions into real momentum-from dynamic features, context, and continuing to smart ways to stay on top of the mind. This means expanding in new markets, deepening our existence with businesses and projects, and continuing to develop.