Inside the history of ChatGPT’s viral Studio Ghibli-style images: Founder once said he was ‘utterly disgusted’ by AI animation

It was a pleasure in GHIBLI studio lovers, the famous Japanese animation studio behind “SERISD AWAY” and other beloved films this week when it allows a new version of Chatgpt to transform the famous internet or images into the distinctive style of the founder of Ghibli Hayao Miyazaki.
But the trend also highlighted the moral concerns about the tools of artificial intelligence trained in creative and copyright works and what this means for ways to live artists in the future. Miazaki, 84, known for his hand -drawing and strange stories, expressed doubts about the role of artificial intelligence in animation.
Janu Lingswaran was not thinking much about it when he uploaded a 3 -year -old Ragdoll shot image to a new Chatgpt photo generator tool on Wednesday. Then he asked ChatGPT to convert it into the GHibli style, immediately makes an anime image that looks like a financial but also one of the hard -tissible cats that fill MIYAZAKI films such as “My Grandy Totoro” or “Kiki Delivery Service”.
“I really fell in love with the result,” said Lingeswaran, a businessman who lives near Aachen, Germany. “We are thinking about printing it and hanging it on the wall.”
Similar results gave GHibli the iconic images, such as the unofficial appearance of the Turkish Yusuf Dikec in T -shirt in his pocket on his way to win a silver medal in the 2024 Olympics. Or the famous “Disaster Girl” for a 4 -year -old girl who turns to the camera with a slight smile while a house fire in the background is launched.
Chatgpt Maker Openai, which fights copyright claims on the leading Chatbot, encouraged the “GHiblification” experiences and its CEO SAM German changed on his personal file on the X social media platform to a picture similar to Ghibli. In a technical paper published on Tuesday, the company said that the new tool will take a “conservative approach” in the way it mimics the aesthetics of individual artists.
“We have added a refusal to motivate when the user tries to create an image in a living artist’s style,” he said. But the company added in a statement that it “allows the broader studio styles – which people used to create and share some of the cheerful and inspired original fans.”
Studio Ghibli has yet to comment on this direction. The Japanese studio and its distributor in North America immediately did not respond to the emails seeking to comment on Thursday.
When users posted their GHIBLI photos on social media, previous MIYAZAKI comments on AI’s animation began to appear as well. When MIYAZAKI was displayed in an experimental exhibition in 2016, he said he was “fully disgusted” through the screen, according to the documentary films sector of interaction. The person who explains the animation, which showed a reckless body that drags himself from his head, explained that Amnesty International could “provide us with ugly movements that we humans cannot imagine.” The person said it could be used for zombie movements.
This prompted Miazaki to tell a story.
“Every morning, not in recent days, I see my friend who suffers from a disability,” said Miazaki. “It is very difficult for him just to do five, his arm with harsh muscles cannot reach my hand. Now, I think about it, I cannot see these things and find interesting. Everyone who creates these things has no idea of pain.”
He said, “He will never want to integrate this technology in my work at all.”
He added: “I feel strongly that this is an insult to the same life.”
Josh Wigzburg, a partner at the Lawyer Brewar Kashman, said one of the questions raised by the art of Ghibli-style AI is whether the artificial intelligence model has been trained in the work of MIYAZAKI or Studio GHibli. This, in turn, “raises an issue,” well, do they have a license or permission to do this training or not? “
Openai did not answer a question Thursday about whether it had a license.
Weignsberg added that if a training work is licensed, it may make sense for the company to allow this type of use. But if this type of use occurs without approval and compensation, this may be a “problem”.
Weigensberg said that there is a general principle “in the 30,000 -foot offer” “style” is not subject to copyright. But sometimes, he said that what people actually think about when they say “style” can be “more specific, clear, and separate elements in artwork.”
He said: “The animated castle of the” or “vibrant”, you can freeze a frame in any of these films and refer to specific things, then look at the output of obstetric intelligence and see identical elements or to a large extent in this output. “Just stop,” oh, well, the method can not be protected under the Copyright . “This is not necessarily the end of the investigation.”
Carla Ortz, who grew up as she watched Miazaki films and fits the generators of other Amnesty International photos to violate copyright in a state still hanging, “another clear example of how companies such as Openai did not care about the work of artists and ways of living artists.”
“This uses the brand of Ghibli, their name, work, their reputation, to enhance the Openai products,” said Ortz. “It is an insult. It is exploitation.”
This story was originally shown on Fortune.com
2025-03-27 21:49:00