Los Angeles mega-mansion cuts price to $99.9 million, now accepts cryptocurrency payments
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A Bel Air mega mansion with nightclub-level amenities, a museum-style car warehouse — and a seller willing to accept cryptocurrencies — is back on the market with a price tag of just under $100 million, after a significant price cut from its original list of $139 million.
Dubbed “La Fin,” the property, valued at $99.9 million, became the most expensive Realtor.com listing in America for the week ending January 22. It first hit the market in 2022, and the reported seller — former emergency room director Joe Englanoff — has enlisted seven agents to help market it.
“A reset like this doesn’t signal weakness, it signals a recalibration. Ultra-luxury is no longer aspirational pricing; it’s precision pricing. In Los Angeles especially, buyers at this level are disciplined, global and value-driven. When pricing is realigned with today’s realities like interest rates, liquidity and opportunity cost, serious conversations start over,” Douglas Elliman’s Corey Weiss told Fox News Digital.
“High agent turnover usually reflects a mismatch between strategy and expectations, not a lack of interest in the asset itself,” he continued. “This property has gone through multiple market cycles, from very low rates to geopolitical uncertainty and changing tax dynamics.”
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Located at 1200 Bel Air Road, La Fin has 12 bedrooms, 17 bathrooms, and sits on more than two acres of land with panoramic views of Los Angeles. Located in one of the most exclusive areas of the country, the property also features separate residences for staff and guests.
An aerial view of the mansions in Bel Air, California. (Getty Images)
Some notable amenities include a 44-foot chandelier made of 55,000 crystals. Displaying an automatic vehicle lift that can accommodate six cars; a 6,000-square-foot entertainment level with a wine cellar, vodka tasting room and cigar lounge; an infinity pool with a 23-foot-high LED screen; and a rooftop deck with spa features and fireplace.
Some elements transcend lifestyle into investment-grade excess, such as custom Italian furnishings, Calacatta gold marble, commercial-grade catering facilities, fingerprint security and a “command center.”
“Amenities that win are those that integrate into everyday life. Sanitary amenities, seamless indoor-outdoor flow, smart security and out-of-the-box functionality. What loses in importance are new features that are well photographed but rarely used. Buyers ask, ‘Will this improve my life?’ Not, ‘Will this impress my guests?'” said Weiss.
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“Today’s buyer is less interested in awards and more interested in theses. They are high-profile global entrepreneurs, private equity managers, family offices, and they often buy with generational thinking,” he added. “Five years ago, size and spectacle sold. Today, buyers want privacy, security, flexibility and a clear lifestyle narrative – not just bragging rights.”
For a property of this size, Weiss said storytelling plays a key role in marketing a unique property that has been on the market for several years.
“Storytelling is everything, but it has to evolve,” he said. “Years later [the] Market, the story cannot be about excess. “It should be about purpose – why this home exists, who it was really built for and how it fits into today’s buyer’s life.”
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The $40 million price cut reflects changing buyer behavior and illustrates some of the tension between aspirational prices and market reality.
“It shows there is a ceiling, but it is fluid. The market will support exceptional pricing when the assets, timing and buyer align. What has changed is patience,” Weiss explained. “The luxury market still exists, but it now rewards realism, restraint and long-term thinking about hype.”
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2026-01-25 12:00:00



