‘I don’t know if I am too old…’: Zerodha’s Nithin Kamath finds Instagram complex

The co -founder of Zerodha is used in the mobility in the complex financial markets, but it appears that Instagram is a completely different challenge. In a great post on X, Kamath admitted that he still discovers how to use the platform.

“Try to learn how to use Instagram. I don’t know if you are too big or that this is very complicated to use,” he wrote, and it raises fun reactions from social media users.

To emphasize his struggle, Kamat shared a screenshot of a conversation with his colleagues, as he expressed complete confusion about many Instagram features. The exchange was a spirit of humor and related. He started asking him, “WTH is Stories on Instagram,” his colleague Krishna Luhaya replied, “Stories, rollers, WTF publications”. When Krishna added, “There is also a society,” Catat could only interact with the resigned “curse”.

Things escalated when Catkik Rangaba faded, explaining that “the publications are also normal and refined.”

“What! How! How is people not confused with all this?” .

The echo of Kamath’s struggle with many users, as Instagram continues to develop with new features that can be overwhelming, even for technical project owners. His publication comes at a time when Instagram dominates the digital scene of India, with more than 414 million users from early 2025 – 28.4 % of the population. The platform has become an essential tool for companies and influencers, and take advantage of features such as virgins, stories and influencing marketing to involve the masses.

Despite Kamath’s confusion, Instagram is the power of companies in India. Trademarks use visual stories, the content created by the user, and the interactive features to build the participation. Companies such as Nykaa, Zomato and Swiggy have succeeded in Instagram. NYKAA took advantage of the influencers and content created by the user to communicate with the younger fans, while the marketing of Zomato, which is a culturally related to Zomato. On the other hand, Swiggy has used Instagram story ads to increase application downloads and reduce acquisition costs.