Where Were Big Tech’s CEOs on Tariffs?

If you log in to X or Bluesky this week, you may have been washed away in an attack on the posts about Trump’s mutual definitions and the stock market. And if you follow the technology industry closely, you may also notice from Not Publishing on definitions: Many of the same technology founders and executives who occupied Trump on the opening day in January. Jeff Bezos, Tim Cook, Soundar Beshai and Mark Zuckerberg Mi remained on the topic of definitions (although Beshay and Zuckerberg continued to publish them about artificial intelligence). Meanwhile, Elon Musk – Well, we will reach that.

Silence was silent, taking into account that “seven wonderful” trillion dollars lost collectively in the market value after the Trump tariff was announced last week. But there is a cold logic behind technology leaders who carry their tongues in public places – especially for those who sell devices. The United States has become a very volatile country where the president’s whim should be taken into account before using any political segment or a public statement, especially in an environment in which this statement can be relevant after hour.

“The sand does not stop shifting for a sufficient period to make a convincing statement,” tells me a senior executive manager, who has worked closely with two senior executives of the major technology.

Technology executives are not so In reality Stay silent. They simply press behind the scenes on their behalf. Nikki Christophe, Washington, DC, strategic political and former senator John McCain, during his 2008 presidential campaign, says most of the strategies on trade rules – and conversations with Trump employees – occur through the back channels at the present time, says Nikki Christophe, Washington, Political Political and Former Senator John McCain, during his 2008 presidential campaign. “There is a lot of personal contact and trying to make deals,” she claims.

During the first period of Trump, Cook planted a direct relationship with the president to pressure him on issues such as trade and immigration. I have it difficult to imagine Cook does not use this direct line now. According to the Nvidia Jensen Huang CEO, who did not attend the opening ceremony, went to a $ 1 million dinner in Mar-A-Lago last week. Shortly after that, the White House walked back to implement export controls on some of the chips that Nvidia sells to China.

The special background channels allow each technical leader to pressure the specified tariff exemptions. The type of exemptions that will benefit from NVIDIA, such as more easy -to -learn policies, vary in the benefit of graphics processing units, which may wander in Apple, taking into account the complexity of the supply chain in the company and its dependence on China. “The widespread opposition tariff is not useful if business leaders can obtain exemptions on their own products,” Kristop notes.

At the same time, the executives of technology allow commercial institutions, such as Business Roundtable, which represents a number of large technology companies including Alphabet and Amazon, do some of them to press. Business Roundtable Joshua Bolten CEO urges the administration to “quickly reach agreements” with its trading partners and implement “reasonable exemptions”. Executive managers also managed to accommodate while bankers such as the CEO of JP Morgan Chase is general assurances about the permanent negative impact of definitions on the economy, and while Billionaire Ender Funder Bill Ackman continues to tweet. (In fact, what does the Executive Director of Technology want to be part of a round story that also includes tweets to use the market for an unknown X user named “Walter Bloomberg”?)

There were a few extremist values. Amazon CEO, Andy Jassi, said he believes that the wide Amazon network of third -party sellers may end up passing the cost of definitions for consumers. Last week, I sat the CEO of Microsoft Satya Nadella alongside Bill Gates and former CEO of Microsoft Steve Ballmer to conduct an interview with Andrew Ross Sorkin from CNBC, who asked about the customs tariff. Palmer Sorkin told “taking sufficient economies in the college [know that] The definitions will actually bring some disturbances “and that” the turmoil is very difficult for people. “