Why Amazon’s Alexa+ Is the AI We’ve Been Waiting For

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For the best part of a decade of time, digital assistants were stuck in a state of detained development. Alexa, Siri and Google Assistant devices have become the timer of sound stimulating eggs and music players, ADEPT on simple orders, but they completely fail in a real “assistant” promise. It is interactive and forgetting and requires us to talk to them in an unnatural way. With the launch of “Alexa+” this week, Amazon recently pointed to the end of this stagnant era. The new devices and the artificial intelligence mind that work to run the most important leap in the surrounding computing from the original resonance, and the transition from a simple sound remotely to a proactive home partner.

The long winter season for smart assistant

The basic restriction of every smart assistant so far was the lack of context and memory. They treat each matter as an isolated event. You can’t ask, “What is the weather like there?” After requesting a restaurant in another city; You have to select the city again. This has made the inability to hold a conversation thread feels less like smart agents and more like a sound command line. As a result, the user’s participation was largely exposed, as most people only use a small part of their devices. A computer dream like one in Star Trek Stay firmly in the science fiction world.

Alexa+: proactive, conversation and centralization

As for Amazon’s Alexa+ is not just an update for additional devices; It is a basic renewal process for the basic logic of artificial intelligence, which was built on a large model of language. The three Tentpole features announced this week are games changes.

The first is proactive intelligence. By safely processing data from associated calendars, e -mail and daily habits, Alexa+ can now expect needs. For example, it may be announced, “I see that you have a 7 am to Denver tomorrow, and the traffic to Bend Municipal Airport looks heavy. I recommend leaving by 5:15 am. Do you want to reserve your usual Lyft?” This transformation from an interactive tool to a proactive assistant is the largest individual development in space.

The second is the memory of the conversation. Alexa+ can now keep the context not only in one conversation, but for days and weeks. You can have a continuous dialogue such as, “remind me of looking for a long -distance walking path that we were talking about on Tuesday”, and you will know artificial intelligence exactly what it means. This allows more natural and semi -human interaction.

Finally, Alexa+ is designed as a real integration center. Take advantage of the smart home standard for material, it can now implement complex multiple -step procedures that sequence orders via different brands of devices. One phrase like “Alexa, movie Night” can now reduce Philips Hue lights, lower Lutron shades, lock the front door in August, and play your Sony TV, all in one smooth sequence.

Designed for the home, not the data center

Amazon has also clearly invested in industrial design. A new assortment, from “Echo Hub+” to the smaller “Echo Dot+”, abandons the sterile appearance and technology of previous generations. Wrapped with distinctive fabrics, with elegant accents or metal accents, these devices are designed to mix home decor. The new “Echo Glow+” is characterized by a surround lighting ring, which can be customized to suit your room’s color palette, providing nice visual notifications instead of sound interruptions.

The susceptibility of intercourse and the road forward

Although it is based on the open material standard, the Amazon ecosystem still has an area of growth. The real interview will require deeper integration with services outside its walled garden, especially IMessage from Apple and Google Working Swantter. Currently, it is the best experience for those that are already included in the Amazon environmental system for Prime, Audible and Amazon Music.

In the future, the next logical step is to transfer more AI processing from the cloud directly on the device. This would address privacy concerns and increase response speed. We can also expect to see Alexa+ go beyond the house, with deeper integration in cars through Alexa Auto SDK and to a new generation of wearable devices, providing one and continuous auxiliary of artificial intelligence across each aspect of the user’s life.

conclusion

Alexa+ is a bold and necessary step from Amazon. It regains the narration in a category that has grown old and finally made the original promise with a really useful smart assistant. By combining the strong artificial intelligence brain and the studied design centered around the house, Amazon was thrown under the glove. The era of simple smartphone has ended. The era of the surrounding home brain began, and the entire industry will be forced to develop or leave it.

As president and major analyst for the Enderle Group group, ROB provides regional and international companies guidance in how to create a reliable dialogue with the market, target customer needs, create new job opportunities, anticipate technological changes, sealed suppliers, and zero marketing in dollars. For more than 20 years, Rob worked with companies such as Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, Usaa, Texas Instruments, AMD, Intel, Credit Suisse First Boston, Rolm and Siemens.