Bernie Davis Rips Hearn For “Clout-Chasing” With Crawford

All promoter Eddie Hearn has to build Jaron ‘Boots’ Ennis on is using Terence Crawford’s name as a promotional tool, trainer Bernie Davis says. Ennis (35-0, 31 KO) is unbeaten by anyone, and when given the opportunity to fight Crawford, he chose not to.

Crawford’s name is used as marketing fuel

Davis points out that “Boots” did nothing in his career to become the star he needed to be because he turned down the biggest fights offered to him. So, all Hearn, Matchroom’s promoter, has to do is artificially pump him up by name-dropping Bud Crawford. That’s not how you do it if you’re a real person.

“That’s all they have to hang their hat on is Crawford,” trainer Bernie Davis told MillCity Boxing about promoter Eddie Hearn who only had Terence Crawford’s name to use in trying to build Jaron ‘Boots’ Ennis’ popularity, because he hadn’t done anything in his career.

A star made, not made

What Davis says sounds 100%. Hearn has nothing to promote Ennis other than using Crawford’s name for clout-hunting purposes. There’s nothing on Boots’ blank resume to turn him into a star, and he’s about to turn 29 years old.

“I had to tell him I wasn’t going to play. I had to make a statement. If it had taken longer than it did, they would have had something to say,” Jaron “Boots” Ennis told YSM Sports Media, reflecting on his win over Uisma Lima.

Fans laugh at the way Ennis was bragging about his empty win over Lima, which it was A worthless victory. No one had heard of this fighter, and he seemed like someone brought in to make the “shoes” look better than they actually were. Aeneas’s boasting of victory shows how weak his achievements were.

“They can’t say anything. I took him out in the first round. I called everyone up. The ball is in their court. I did my part,” Ennis said.

A middleweight move could save his career

If Boots moves up to middleweight, where he should have been in the first place, he won’t have to call up anyone. He’ll have a lot of top fighters in that weight class that want to fight him. But after 154, he won’t get the fights he wants unless Hearn overpays his opponents. He won’t do that.

Written by Ken Woods, a Ringside boxing analyst who has been covering world title fights since 2018.